According to marketing group Core, Google and Facebook collected an estimated 40% of the total advertising spend in the Republic of Ireland last year – and a huge 81% of the online advertising market. With yearly increases of invested capital in online advertising, the importance of building a strong business brand across digital platforms is…

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Imagine being able to see your new TV on the wall in your sitting room before you’ve even been to the store. Or trying on a new pair of Ray Bans you’ve been thinking of buying through the lens on your phone. This is what is now being made possible through Augmented Reality technology, which…

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